Tuesday, June 2, 2015

Pricing Changes with new Catalogue

With the 2015-2016 annual catalogue, you’ll likely notice some pricing changes. I've summarized some of the changes below:


Even-Dollar Pricing: The move to even-dollar pricing means you won’t see anymore $xx.95 in prices (please note, however, that you will still see some products priced at $xx.25, $xx.50, and $xx.75). The benefit of this is a much more simple pricing solution that is also consistent with how many other direct-sales companies price their products.

Clearance Rack: Clearance Rack items will continue to be priced at $xx.x9. This is to distinguish clearance prices from regular prices.

Product Price Increases: As any viable company must do, SU continually evaluate their pricing to ensure they are offering high-quality, competitively-priced products while also remaining profitable.

To that end SU have made the following product-line increases:
Ink pads and refills: It has been several years since they have increased the price of ink. Over time, costs have gone up, resulting in a small price increase.
Big Shot, cutting pads, and crease pads: MSRP (Manufacturer Suggested Retail Price) has increased, meaning they’ve had to increase the retail price.
Paper: Increased costs have resulted in a slight price increase on cardstock and envelopes.
Extra-large punches: Their punch supplier increased the cost on some of the punches, necessitating that they increase the price on the largest punch body style.
Background stamps: SU costs have gone up, resulting in a small price increase.

Product Decreases: While SU have had to make some pricing increases, they are happy to announce that they've been able to lower prices on several products to make them more competitively priced, including several punches; Textured Impressions Embossing Folders; and various tools, trims and embellishments.

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